Portofino is a high-end spray tan salon in Beverly Hills with a retail concept attached. I worked directly with the owner to update her retail aspect with current fixtures and infuse a new mix of products for her unique clientele helping energize and update her store.
TYPE OF BUSINESS:
Spray tan salon drawing locals and tourists from all over to get the most beautiful spray tan and some great fashion pieces for an upcoming trip or everyday style.
Women’s, Loungewear, Swim, Lingerie, Party Wear, Sunglasses, Hats
• Curate a new concept
• Restructure buys
• Created an Open to Buy
•Introduced designer for new store layout
• Provide suggestions on redesigning the store via updated fixtures, tables & racks
• Update window displays